Tamsen Webster Getting the Green Light: How to Build Content People Say YES To! #Inbound19

       3 min read

In this interview, we talk to Inbound 2019 speaker Tamsen Webster.

We talk about #INBOUND19, creating content, audiences saying yes, and so much more.

Tamsen shares who should be in the room at INBOUND 2019 and why the should be in the room. She talks about how "shoot the messenger" is a real thing and gives us some micro tips along the way.

Some key takeaways are:

  • Analyze your content for the "red lights" that lead to "NO"
  • Organize your content so it feels like a story, even if it isn't one (and keeps your audience hanging on every word)
  • Identify the five key concepts every piece of content needs to get a "YES" (and know how to find them on your own)

See full session details


🎤 More about Tamsen Webster

Topics: Inbound Speaks

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