What's In a CTA? Tips, Tricks, & Statistics
In this interview, we talk to Inbound 2019 speaker Travis McGinnis.
We talk about #INBOUND19, CTAs, CTR, and so much more.
Travis shares who should be in the room at his INBOUND 2019 session and why they should be in the room as well. He talks about the importance of CTAs, what matters most, and the research he did and will share with you the Inbound 2019 audience.
Some key takeaways are:
- Location, Location, Location - where CTAs are placed matters
- Actionable tips and tricks for CTA messaging
- The average CTA click-through rate, broken down by CTA type.